Summer camps aren’t just a great way to build connections with young fans — they’re also a powerful two-way ticketing strategy. Whether you’re hosting your own camp or offering special deals to outside camps in your area, FEVO gives you the flexibility to run both types of campaigns from the same platform.
In this FEVO Guide, we’ll walk through both approaches with real-world examples from our partners who are using FEVO to turn camp season into a win-win for every department — from ticket sales to marketing to community relations.
I. Hosting Camps with FEVO
Running your own camp? FEVO makes it easy to sell registration packages while seamlessly offering add-ons like game tickets, merchandise, memberships and more. It’s all managed in one streamlined experience.
Case Study: Tennessee Titans Youth Camps
The Titans used FEVO Enterprise to manage their youth camp registrations — but they didn’t stop there. They also:
- Sold tickets to divisional games as add-ons at registration
- Offered Kids Club memberships to boost their marketing database
- Used custom confirmation emails and QR codes for smoother operations onsite
The result? Over 1,000 game tickets sold and 20% of annual Kids Club memberships purchased — all before the season started.
Example: Derrick White Youth Basketball Camp
FlexWork Sports ran a high-energy camp featuring Boston star Derrick White, and used FEVO to:
- Offer easy registration for campers aged 6–16
- Provide downloadable event photos, limited-edition merch, and more
- Manage scaled pricing and ensure proper grouping by age
Everything—from sign-ups to giveaways—was managed in a single, fan-friendly experience.
II. Selling Group Tickets to Camps
Not hosting your own camp? No problem — your FEVO Offer can become the perfect group sales tool for local camps, giving them a fun outing while you pack your stands and boost awareness.
Example: Red Bulls + Camp Sunshine & Camp Snowflake
For their annual Autism Acceptance match, the Red Bulls created a dedicated offer page where families could:
- Purchase specially priced tickets
- Donate $3 per ticket to their associated camps
- Forward the link to friends and family to sit together
This “peer-sharing” approach is a great way to make your offer go viral among a camp’s broader community.
Example: Spokane Velocity + Camp Reed
The Spokane Velocity built a camp reunion night complete with:
- $1 donated per ticket sold to the Camp Reed Send-A-Kid Fund
- A 10% stadium store discount for fans who wore their camp t-shirts
- Discounted group tickets in every section
The result? A high-energy summer night that turned camp pride into team spirit.
III. Hybrid Ideas: Camps + Game Day
Some organizations take it a step further by creating combo events — where camp and gameday go hand in hand.
Example: Michigan State Spirit Squad Summer Clinic
This event bundled a full gameday experience into one unforgettable camp:
- Clinic sessions with the MSU Spirit Squad
- Spirit swag packs and on-field experiences
- A game ticket for MSU vs Boston College—plus discounts for the whole family
When you use FEVO to connect camp programming with your season calendar, you create an integrated experience that builds lifelong fans.
Final Tips for Building Your Camp Strategy on FEVO
- Target strategically: Local day camps, sports leagues, churches and YMCAs are perfect outreach targets for group sales.
- Add value with add-ons: From extra tickets to exclusive merch or memberships, FEVO Enterprise makes bundling easy.
- Encourage sharing: FEVO’s peer-to-peer tools allow parents and camp counselors to forward Offers to their entire community.
Whether you're looking to run your own camp or just get more camp groups in your stands this summer, FEVO has the tools to make it happen—and turn every camper into a lifelong fan.
